Digital Marketing Manager ( China Social Media ) - HKD 60K Permanent Job in Mong Kok

job summary

posted date

Monday, 17 July 2017

job reference

91M0081680_1500291536

position type

Permanent

market sector

Information Technology

working hours

Full-Time

location

Mong Kok

salary

HK$50,000 - HK$60,000 per month

job description


Role & Responsibilities :

  • Team with MD/PM and local marketing, as part of the global Digital marketing team, to help to shape and drive execution of TOP PRIORITY marketing strategy and programs in Asia
  • Help to shape and drive execution of marketing strategy and programs locally
  • Messaging, competitive positioning, thought leadership, credentials, events and internal communications through digital channels
  • Make use of different analytic approaches (i.e. advanced quantitative tools, statistical modeling techniques and data mining procedures)
  • Drive customer insights, solve business problems, and provide actionable recommendations that drive business performance
  • Provide measurement and reporting to optimize customer performance across online and offline channels
  • Optimize company's websites, social media and digital campaigns

Requirements :

  • Minimum 7 years' experience in digital marketing
  • analytics, online surveys, customer research etc. to optimize booth china online digital campaigns
  • Extensive experience in advanced analytics such as customer segmentation, predictive modelling, association analysis, time series analysis etc.
  • Very strong on China social media platform
  • Excellent knowledge of MS Excel for analysis and presentation of data and statistics
  • Solid SQL skills, familiar with SEO & SEM
  • Strong business and marketing acumen, demonstrated ability to develop analytic approaches to solve critical business problems

Apply with the link or contact Elize Tai at 2232 3456 for a confidential conversation


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